Nicolas Musy

MSc. in Physics Engineering from the Swiss Federal Institute of Technology (EPFL), Lausanne. Project Manager and co-owner of the first industrial Swiss SME in China. Exclusively involved in trade, investment and consulting in China since 1986. Has resided in the Shanghai area since 1988. Established and successfully implemented strategies for 50 Swiss companies and institutions.

Developed the Swiss Center Shanghai concept and is in charge of Swiss-Chinese relations for the Swiss Federal Institute of Technology, Lausanne.

Yang Kai

MBA from Trinity College in Dublin, Ireland. Five years as Deputy Manager for Union Trading Company Ltd., a Swiss multinational services and trading group.

The main local expert behind CH-ina's success since its inception. In charge of operations management for key accounts. General Manager of Lauener (China) Co., Ltd.

Extensive understanding of Chinese culture and business ways. Has achieved outstanding results in local operations and marketing.

Shirley Wang Tao Operations & Production Management

CPA from Shanghai University (Business College). MBA from Cardiff University in the UK (thesis on the distinction of success and strategies for Western SMEs in China).

Auditor and Audit Supervisor for PriceWaterhouseCoopers. CFO for China Demag. ERP Consultant for Arvato.

Develops Management Information Systems (MIS) and ERP concepts. Manages key business set up projects.

Cynthia Cheng Jun Wei General Administration & Finance Management

Accounting major and CPA from Shanghai Economic & Financial University. Experienced Accountant and Finance Manager. Has supervised accounting and financial management tasks for a number of local and foreign companies in China.

Specializes in payroll management, budgeting and controlling. Has managed CH-ina's financial and general office administration for over 10 years.

Joan Zhong Jianping Research, Sourcing & Trade

MBA from Leeds University in the UK. Eight years of marketing, market information and localization experience with Swiss and German firms, including OTTO International.

Expert in market and business analysis. Accomplished in market, product and competitor research in China.

Specializes in supplier selection, as well as raw material and key component sourcing for European clients.

Joyce Lu Yun Legal, IP, Registration & Customs

International Economic Law major from China Eastern University. Specializes in legal, Intellectual Property (IP), business registration and customs projects for foreign direct investment companies.

Involved in the legal set up of companies in China. Facilitated the importation of equipment for over 20 European manufacturing and trading firms. Managed due diligence for the location selection of several wholly-owned foreign enterprises (WOFEs) that set up production sites in China.

Sherrie Chen Bo Human Resources Selection & Management

Chinese and Administration major at Fudan University. Four years as Researcher and Associate Consultant for ISAW Global.

Specialized in providing middle and upper management talent search and recruitment services for Fortune 500 companies. Specific industries served include manufacturing, semiconductors, HVAC, automotive and chemical.

Mike Xiang Yang IT Concepts & Solutions

Bachelor of Computer Science graduate from Fudan University. Four years software programming experience in a service company. Developed several ERP/OA/Pharmaceutical Information Systems for customers including BaoSteel, TongRenTang, Livzon and others. Has a profound understanding of Computer Science and Database application systems.

Ellen Feng Lei Finance Management & Controlling

A graduate of Shanghai Finance and Economic University, major in Accounting. Ten years' experience in Finance Management with foreign-invested manufacturing companies. Specialized in the set up and implementation of Enterprise Resource Planning system.

Reanna Wang Xiaohong Marketing & Business Development

BBA in Tourism Management from Chur University of Applied Sciences. MBA in Entrepreneurship from Liechtenstein University of Applied Sciences.

Knowledgeable about the culture and business practices of central Europe. Has mastered the English and German languages as a result of living in Switzerland and Liechtenstein for six years. Handles full business set up projects.

Zheng Run Legal, IP, Registration & Customs

Graduated from Law School of Soochow University (LLB). Two years as law professor in Law & Politics School of Changzhou Institute of Industry. Eight years work experience in prestigious law firms in Shanghai and Hong Kong as Attorney-at-Law specializing in Corporate Law, Foreign Direct Investment, M&A, Litigation and Arbitration.