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History
More than 20 years ago, immediately following the onset of China's economic reforms,
one of the primary founders of China Integrated made his very first trip to the country to
initiate a garment sourcing business. Being one of the earliest Swiss nationals
to enter the budding Chinese market and set-up an operation in the mid-80s, he was
then presented with the extraordinary circumstances that would later on bring about
the formation of the China Integrated concept.
This summarized timeline of China Integrated's development, even before it's official inception,
clearly illustrates the amount of know-how and substantial experience that has shaped
the present organization, as well as establish the solid groundwork for its future:
1986 | 1988 | 1991 | 1993 | 1994 |
1995 | 1996 | 2001 | 2005 | 2006 |
2007
1986
- First trip to China of Founding Partner, Nicolas Musy
- Initial development of garment and textile sourcing business
1988
- Nicolas Musy relocates and resides in the Shanghai area
- Set up of Quality Control (QC) process and on-the-spot production follow-up for
the garment sourcing business
1991
- Yang Kai joins and becomes one of China Integrated's Founding Partners
1993
- Initial set up of the production facility of Nove Marzo China, the first subsidiary
company of a Swiss SME in China
- Concept finalization, preparation, negotiation, legal documentation and registration
of the subsidiary
1994
- Completion of factory construction and set up of full production processes, along
with Quality Assurance systems
- Administrative operations, recruitment of human resources and training were finalized,
completing the 14-month process for a foreign SME subsidiary set up in China
- First batch of high-quality knitwear manufactured in Nove Marzo's Chinese subsidiary
is exported to top boutiques on Zurich Bahnhofstrasse in Switzerland
1995
- Nicolas Musy and Yang Kai set up Nove Marzo Shanghai representative office as the
precursor to China Integrated
1996
- The representative office conducts its first market research and advisory project
for Swiss companies following the successful set up of Nove Marzo China
2001
- China Integrated develops the concept and manages the complete set up of Swiss Center Shanghai,
a non-profit joint venture, managed and majority-owned by Foundation Swiss Centers
2005
- China Integrated launches the comprehensive Swiss-China Survey among 200+ managers of Swiss
SMEs in China and Switzerland
2006
- China Integrated compiles the results of the Swiss-China Survey and manages the development
of the first edition of "Behind the China Kaleidoscope", a joint project
of Seco, Osec, Swiss Center Shanghai, SwissCham China and the Swiss-Chinese Chamber
of Commerce in Switzerland
- "Behind the China Kaleidoscope", the most comprehensive China entry and
operations guide ever, is published
2007
- China Integrated publishes "The China Human Resources Paradox", the first Swiss-China
Human Resources survey and manual
- China Integrated opens its second office in Shanghai and establishes its presence in Beijing
and Shenzhen
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